Hi,
I’m Sara
With over 15 years of experience in the consumer packaged goods industry, I specialize in connecting the dots to fuel strategic brand growth.
Using consumer insights and industry expertise, I craft tailored solutions to foster sustainable, mission-driven brands. From product innovation and brand strategy to business development, I'll help you navigate the CPG landscape and transform your vision into reality.
Let's collaborate to create future-ready innovation!
Services
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New Product Innovation
In my approach to new product innovation, I focus on collaboration to drive quick wins while we work to build a future-forward innovation pipeline.
Sustainability and mission-driven practices are at the core of my strategy, resonating with today's consumers.
Leveraging my extensive personal network of R&D specialists and food scientists, I can help rapidly turn ideas into reality.
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Brand Strategy
I specialize in data-driven brand strategy, predicting food trends before they hit store shelves, and crafting unique selling propositions that set brands apart.
My expertise extends to developing compelling brand messaging and creating a visual identity that effectively tells your brand's story.
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Business Development
With my extensive industry experience and a vast network of connections, I excel in business development.
I tailor selling narratives to expand market distribution and secure valuable partnerships.
I tackle challenges using a blend of data-driven insights and a creative, resourceful mindset, crafting unique strategies to elevate your business.
Collaborations
I’ve collaborated with a diverse array of visionary partners to create meaningful transformations and drive success in the consumer packaged goods industry.
Kate, VP of Sales (GoodPop)
“Sara is smart, collaborative, creative, easy going. Absolutely wonderful to work with both because she's a total delight, but also because she cares passionately about her products and brands and creates meaningful and impactful plans that generate growth. Will also add that she has the ability to evaluate her work critically, take feedback and make changes.”
Sally, Co-Founder (Magic Mix)
